Well, hello there....
Last month, I only posted once on this blog, a stark contrast to those days when I'd be revved up to posting everyday--twice a day, even. Recently, motivation has taken me elsewhere, and the astrologer I consulted told me that I was at the tail end of a creative cycle. So the slump I've been experiencing is serendipitously aligned with the stars. Felt that way, too.
A couple of months ago, I resigned from Summit Media. I thought to myself that, perhaps, trying my luck again as a solo creative would turn for the better. I had my laundry list of activities ready for ticking. However, the company head honcho contacted me and offered me a promotion, to be part of another department. Naturally, I felt important, but I was anxious, too. I have never experienced being "promoted" in my 18+ years of employment.
Plus, there's my lack of experience. The new job required me to conceptualize advertising materials, but I spent less than four months in two advertising agencies. First was way, way back in 1991 in Well Advertising, then fast forward to 2005 in Harrison Communications. The biggest project I handled in my three months in Well was for Kao Biore--I wrote and drew manga-style comics featuring two female office workers. In Harrison, a one full-page ad for Globe was all I did in my two weeks there.
I told Summit Media head honcho about my lack of experience, but she didn't sound bothered by it. I was more bothered than she was.
After days of deep thought, I accepted the offer. I moved from being Art Director of Real Living magazine, to Creative Director of Special Publications - Key Accounts. Sounds scary, doesn't it? But conceptualizing ad materials is the kind of job I actually had wished for when I was in high school and college. After over 18 years, I got the job that I wanted.
Fortunately, my no-nonsense boss has bona fide agency experience, and I'm learning a lot from him, particularly fine tuning my thought processes to address advertising challenges. My graphic design experience and marketing education is helping lots, but advertising is a different end of the same boat. I don't think I have a problem with creativity per se, but it tends to scatter or run off in tangents.
So we'll see. The potential for mental stress is greater in this new job; it's only been over a month and I'm already feeling it. But I like the variety and the rest of the team are wonderful talented folks. Also, I've been in Summit for over four years. It's the longest I've ever been in a company, so that's enough for a pat on the back.